The design of your website will not only be influenced by demographics; the sex, age and location of the people who buy from you, but more so from the problems, pains and fears they have.
If we can establish what your customers’ pains, problems and fears are, we can clearly and boldly strike an immediate connection with web visitors. Your design can express imagery and copy about their pain, offer a promise, then back it up with proof.
Everyone in business solves a problem of some sort. It’s our job as a designer to communicate that for you.