Resources (WordPress Search Engine Marketing)

A collection of WordPress Search Engine Marketing resources.

  • Using WebP Images

    Using WebP Images

    Using WebP images in your website will make a big improvement to your search engine optimisation. However, you could see a large increase in your website hosting costs. WebP is a new image type, which allows the size of an image to be much smaller than JPG or PNG. Despite the reduction in size, it’s…

  • Website Cost Factors

    Website Cost Factors

    Website cost factors that need to be considered when providing a cost estimation are detailed on this page. KWD IT often gets asked how much it will cost to build a website. As outlined on the WordPress Theme Development page, this can be a very difficult question to answer. Clients often tell us how many…

  • Understanding SEO Content

    Understanding SEO Content

    Understanding SEO content is important if you’d like to make changes to your website. Without this knowledge, changes could be detrimental to your search engine optimisation. Let’s say you have a page on your website, which you’d like people to find in the search engines. The first thing to consider, is what phrase would you…

  • Editing WordPress Websites

    Editing WordPress Websites

    Until December 2018, what’s known as the Classic Editor was used for editing WordPress websites. This resembled a blank sheet, with basic formatting controls. For example, bold, italic, lists, alignment and links. From around 2014, third-party companies have been releasing Page Builder plugins, which gave editors more control over the layout of their content. There…